Solving-FCB’s Dr Rashid Sumaila’s Op-Ed in the National Observer discusses the challenges of implementing carbon taxes in Canada and argues that subsidies, while not as efficient, may be a more politically feasible alternative to encourage the adoption of low-carbon technologies and behaviors. The author acknowledges that subsidies have limitations and risks, such as potential unintended environmental impacts and the risk of becoming entrenched and difficult to remove, but suggests ways to mitigate these drawbacks by focusing on targeted, time-limited, and additional subsidies that coordinate across sectors.